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Challenge

Sales teams need realistic practice before live launch conversations, but most enablement material is static. Role Play Room needed a practical way to let users rehearse out loud with a responsive AI counterpart.

What We Built

Canadian AI built a focused voice experience that turns trade-launch practice into an interactive role-play session. The product path emphasizes fast entry, realistic conversation, and a clear live demo that can be shared without internal setup.

Voice AISales enablementRole-play scenariosPublic launch demo

Outcomes

  • A live voice practice environment for sales and launch conversations.
  • Reusable role-play scenarios that let teams rehearse objections before real calls.
  • A simple public experience that demonstrates applied AI without requiring internal tooling access.

Workflow Walkthrough

How a rep practices with an AI customer and gets coached

Open Role Play Room
role-play-room.app
Trade launch drill
AI customer persona
AI Customer

Price objection persona

Click start to open the customer scenario.
Rep response: Let's compare the cost of waiting against one controlled pilot.
Coach
Clarity24%
Objection18%
Close12%
Score appears after response

Personal workflow

4.6/5

Jordan starts practice

I need to rehearse before the real launch call.

The role-play room loads a trade-launch customer.

Rep score

Every conversation becomes replayable training with score, notes, and next drill.

UI responds to each click